Weber, Larry, author
Marketing to the social web : how digital customer communities build your business
John Wiley & Sons Inc., 2009
 Buku Teks
Raras Bunga Iswara, author
The Effect of trust in social media on news sharing: a cross-cultural Comparison between Indonesia and the Netherlands = Pengaruh tingkat kepercayaan di media sosial pada pembagian berita: perbandingan lintas budaya antara Indonesia dan Belanda
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2020
 UI - Makalah dan Kertas Kerja
Goldman, Jeremy, author
Going social: excite customers, generate buzz, and energize your brand with the power of social media
[American Management Association, ], 2013
 eBooks
Shintia Dwi Savitri, author
Perbedaan bentuk frame pada judul berita terhadap jumlah pembaca berita media online: analisis isi judul berita kasus "pembunuhan Mirna" di Kompas.com, Januari-Agustus 2011 = The differences of news headline framing to the number of online media readers: content analysis news headline for the case "the murder of Mirna" at Kompas.com January-August 2011
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018
 UI - Skripsi Membership
Siahaan, Yosephine Tm, author
Analisis pengaruh aktivitas social media marketing produk perawatan rambut terhadap ekuitas merk = Analysis of influence of social media marketing activities towards brand equity of hair care products / Siahaan, Yosephine Tm
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Tesis (Membership)
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