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Namanda, author

Analisis pengaruh brand awareness, perceived quality dan brand association terhadap brand loyalty Surya Promild = The effect brand awareness perceived quality and rand association on brand loyalty Surya Promild

Universitas Indonesia, 2016

UI - Tesis (Membership)

Kurnia Ibnu Azhari, author

Pengaruh perceived service quality of endorsed brand parent brand reputation dan attitude toward endorsed brand terhadap endorsed brand loyalty = The effect of perceived service quality of endorsed brand parent brand reputation and attitude toward endorsed brand on endorsed brand loyalty

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016

UI - Tesis (Membership)

Isnaini Nursilvia, author

Analisis Pengaruh Brand Experience terhadap Brand Loyalty melalui Perceived Quality dan Brand Trust pada Gojek Indonesia = Analisis Pengaruh Brand Experience terhadap Brand Loyalty melalui Perceived Quality dan Brand Trust pada Gojek Indonesia

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023

UI - Skripsi Membership

Nadhifa Rizqy Audeta, author

Pengaruh Customer Perceived Value dan Competitive Advantage Terhadap Customer Loyalty Melalui Peran Trust sebagai Mediasi (Studi Pada Generasi Z Pengguna Brand Skintific) = The Influence of Customer Perceived Value and Competitive Advantage on Customer Loyalty Through The Mediating Role of Trust: A Study on Generation Z Users of The Skintific Brand

Fakultas Ilmu Administrasi Universitas Indonesia, 2024

UI - Skripsi Membership

Sufya Nabila, author

Pengaruh Green Brand Innovativeness, Value Perception, Dan Self Brand Connection Terhadap Brand Loyalty Dengan Peran Moderasi Green Knowledge = The Influence Of Green Brand Innovativeness, Value Perception, And Self-Brand Connection On Brand Loyalty With The Moderation Role Of Green Knowledge

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2021

UI - Skripsi (Membership)

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