Kotler, Philip, author
Erlangga, 2009
Buku Teks
Hansen, Don R., author
Erlangga, 1999
Buku Teks
Stoner, James A.F. (Arthur Finch), author
Erlangga, 1982
Buku Teks
Stoner, James A.F. (Arthur Finch), author
[publisher not identified], [date of publication not identified]
Buku Teks
Stoner, James A.F. (Arthur Finch), author
Intemedia, 1986
Buku Teks