See Allo

Peter, J. Paul, author

Consumer behavior and marketing strategy

McGraw-Hill, 1999

Buku Teks

Howard, John A., author

Consumer behavior in marketing strategy

Prentice-Hall, 1989

Buku Teks

Manggopa, Safriani Andira Gracia, author

Analisis Perilaku Penggunaan Beauty Omnichannel (Studi Kasus PT Social Bella Indonesia dan Produk Avoskin) = The Analysis of Beauty Omnichannel Usage Behavior (Case Study of PT Social Bella Indonesia and Avoskin Product)

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023

UI - Skripsi (Membership)

Claudia Murrin, author

Penggunaan Omnichannel Marketing di Indonesia (Studi pada strategi O2) Ramayana Department Store) = The use of Omnichannel Marketing in Indonesia (a study of Ramayana Department Store's O2O strategy)

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016

UI - Makalah dan Kertas Kerja

Consumer behavior in tourism and hospitality research

edited by Alain Decrop, Arch G. Woodside

Emerald, 2017

eBooks

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