Bella Trianda Sulawargana, author
Pengaruh electronic word-of-mouth (e-WOM) terhadap e-reputation pada industri e-commerce Indonesia = The effect of electronic word-of-mouth (e-WOM) on e-reputation in the Indonesian e-commerce industry.
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2020
 UI - Skripsi (Membership)
Aurellia Nadhira Riant Wardani, author
Analisis pengaruh live-streamers interaction, professionalism, price discount dan E-WOM terhadap purchase intention dengan peran mediasi consumer trust pada live streaming shopping dalam social commerce platform = Analysis the effect of live-streamers interaction, professionalism, price discount and E-WOM on purchase intention with the mediation role of consumer trust in live streaming shopping in social commerce platforms
Fakultas Ekonomi dan Bisinis Universitas Indonesia, 2022
 UI - Skripsi (Membership)
Jafar Fathul Haq, author
Pengaruh customer engagement melalui media sosial twitter terhadap pembentukan electronic word of mouth (E-Wom) positif (studi pada Twitter XL@ XL123) = The effect of customer engagement in social media twitter in establish positive electronic word of mouth e wom study on XL @ Twitter XL123
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2014
 UI - Skripsi (Membership)
Dewi Anggraeni, author
Pengaruh posisi disclosure pada iklan di media sosial Instagram pada sikap terhadap iklan, sikap terhadap merk dan intention to share (eWOM) = The effect of Instagram ad disclosure position on attitude toward ad, attitude toward brand and intention to share (e-WOM)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
 UI - Tesis (Membership)
Manulang, Yosua Parhorasan, author
Faktor-faktor yang mempengaruhi intensi untuk melakukan pemesanan hotel dan intensi untuk menyebarkan e-WOM pada Instagram = Influence factors of hotel booking intention and intention to spread e-WOM on Instagram
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2020
 UI - Tesis (Membership)
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