Albarran, Alan B, author
Management of electronic and digital media
Wadsworth, 2016
 Buku Teks
Alan Fatih, author
Penyusunan proyeksi keuangan dan pengukuran Digital Marketing UMKM It’s Buah = Performance and expansion target optimization through Building Financial Projection and Measuring Digital Marketing of MSME of IT's Buah
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2021
 UI - Tesis Membership
Dominick, Joseph R., author
The dynamics of mass communication: media in the digital age
McGraw-Hill, 2005
 Buku Teks
Edbert, author
Pengembangan saluran pemasaran melalui e-commerce dan sistem manajemen persediaan barang UMKM Liliana Collection = The development of marketing channels through e-commerce and inventory management system of SME Liliana Collection
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
 UI - Tesis (Membership)
Jonathan Bagus Pradhana Basoeki, author
Analisis Pengaruh Pemasaran Media Sosial dan Ekosistem Konglomerasi Bisnis Terhadap Customer Behavioral Intention untuk Menggunakan Produk Bank Digital = Understanding the Role of Social Media Marketing and Adoption Model in Shaping Customer Adoption Towards Digital Bank
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Tesis (Membership)
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