See Allo

Strategies and tactics

Longman, 1999

Buku Teks

Teguh Juniarto, author

Hubungan electronic Word-of-Mouth (e-WOM) di social media, brand image, dan keputusan pembelian (studi pada restoran Sumoboo) = The relationship of electronic Word of Mouth (e-WOM) in social media, brand image, purchase decision (study at Sumoboo restaurant)

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016

UI - Tesis (Membership)

Destania Putri Alwindy, author

Analisis strategi marketing public relations dalam mempertahankan brand community engagement pada perusahaan jasa pengiriman berbasis teknologi di Indonesia (studi terhadap komunitas online PT Jet Global Express di media sosial instagram) = Analysis of marketing public relations strategies in maintaining brand community engagement in technology-based delivery service companies in Indonesia (study of PT Jet Global Express online community on social media)

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2020

UI - Makalah dan Kertas Kerja

Wilcox, Dennis L., author

Public relations : strategies and tactics

Pearson Education, 2003

Buku Teks

Fabiana Alam Andarini, author

Strategi Brand Positioning pada Digital News Channel melalui Konten Media Sosial (Studi Pada Akun Instagram Sea Today @seatodaynews) = Brand Positioning Strategy in Digital News Channel through Social Media Content (Study on Sea Today Instagram Account @seatodaynews)

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2022

UI - Tesis (Membership)

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