See Allo

Thorelli, H.B., author

International marketing strategy

Penguin Books, 1973

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Markin, Rom J., author

Marketing : strategy and management

John Wiley & Sons, 1982

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Modern marketing strategy

edited by Edward C. Bursk and John F. Chapman

New American Library, 1964

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Delong, Thomas, author

Professional services: strategy and tactics

McGraw-Hill, 2003

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Heidingsfield, Myron S.

Changing pattern in marketing : a study in strategy / Myron S. Heidingsfield

Mass Allyn and Bacon , 1968

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