Mulligan, James G., author
Managerial economics : strategy for profit
Allyn and Bacon, 1989
 Buku Teks
Baye, Michael R., author
Managerial economics & business strategy
Irwin McGraw-Hill, 2000
 Buku Teks
Carter, Ronald
Teaching literature / Ronald Carter, Michael N. Long
Longman, 1991
 Buku Teks
Michael E. porter on competition and strategy
Harvard Business School Press, 1991
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Bingham, Robert C., author
Economics concepts : a Programmed approach
McGraw-Hill, 1987
 Buku Teks
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