Consumer behavior in tourism and hospitality research
edited by Alain Decrop, Arch G. Woodside
Emerald, 2017
 eBooks
Muhammad Reyhan Frediyanto, author
Pengaruh self-congruence terhadap compulsive buying melalui brand attachment sebagai variabel mediasi: studi pada konsumen Uniqlo di Jabodetabek = The effects of self-congruence on compulsive buying through brand attachment as a mediation variable: study on Uniqlo consumers in Jabodetabek
Fakultas Ilmu Administrasi Universitas Indonesia, 2021
 UI - Skripsi (Membership)
Karima Dhiya Dharanathi, author
Analisis pengaruh ideal self-congruence dan emotional brand attachment terhadap perilaku konsumen: compulsive buying, brand loyalty, dan external trash-talking: studi pada produk-produk fashion = The impact of ideal self-congruence and emotional brand attachment toward consumer's behavior: compulsive buying, brand loyalty, and external trash-talking: study on fashion products
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
 UI - Skripsi (Membership)
Analisis ekuitas merek Pulau Bali sebagai destinasi wisata = Brand equity analysis of Bali Island as travel destination / Ester Monnesari
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Skripsi (Membership)
Grace Oktaviana, author
Analisis pengaruh authenticity perception dan brand equity terhadap brand choice intention: studi kasus restoran khas Sunda = The impact of authenticity perception and brand equity on brand choice intention: study case of Sundanese restaurant
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017
 UI - Skripsi (Membership)
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