Myrza Fandhika Putra Soeripto, author
Analisis Peran Dimensi Homophily, Keterikatan Emosional, dan Keahlian terhadap Persepsi Konsumen terkait Popularitas Vlogger dan Perilaku Pembelian = Analysis of the Role of Homophily Dimensions, Emotional Attachment, and Expertise on Consumer’s Perception of Vlogger’s Popularity and Purchase Behavior
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Skripsi (Membership)
Rendi Tegar Pratama, author
Analisis aplikasi theory of planned behavior terhadap perilaku konsumen dalam pembelian produk makanan anjing dan kucing = Analysis of the theory of planned behavior in determining consumer behavior in purchase of dog and cat food products
Fakultas Eknonomi dan Bisnis Universitas Indonesia, 2020
 UI - Tesis (Membership)
Farah Diba Ariyanti, author
Perilaku Konsumen pada Modest Fashion Brand di Indonesia: Peran Mediasi dari Kredibilitas dan Religiusitas Social Media Influencer dan Peran Moderasi dari Hedonic Value terhadap Brand Attitude dan Purchase Intention = Consumer Behavior of Modest Fashion Brand in Indonesia: The Mediating Role of Social Media Influencer’s Credibility and Religiosity and The Moderating Role of Hedonic Value on Brand Attitude and Purchase Intention
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Tesis (Membership)
Parulian, Jeremia Tiga, author
Analisis Pengaruh Persepsi tentang Diskon terhadap Keputusan Pembelian Konsumen Produk Fashion = The Influence of Perception of Discount Towards Purchase Decision of Fashion Product Consumers
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Skripsi (Membership)
Hani Kenisha, author
Pengaruh vlogger kecantikan pada keputusan pembelian konsumen = The Influence of beauty vloggers on consumers buying decision
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2019
 UI - Makalah dan Kertas Kerja
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