See Allo

Barnes, James G., author

Secrets of customer relationship management = Rahasia manajemen hubungan pelanggan

Andi, 2003

Buku Teks

Henry Vienayoko, author

Customer relationship management, kepuasan dan loyalitas pelanggan DHL Worldwide Express

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2003

UI - Tesis (Membership)

Ledi Loren, author

Penerapan Customer Relationship Management Berdasarkan Customer Lifetime Value pada Usaha Supermarket = Implementation of Customer Relationship Management Based on Customer Lifetime Value in Supermarket Business

Fakultas Teknik Universitas Indonesia, 2022

UI - Skripsi (Membership)

Dyche`, Jill, author

The CRM handbook : a business guide to customer relationship management

Addison-Wesley, 2002

Buku Referensi

Harvard business review on customer relationship management

Harvard Business School Publication, 2001

Buku Teks

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