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Richwan Muhamad Ericska, author

Pengaruh E-wom di Media Sosial Facebook terhadap Brand Image dan Purchase Intention: Studi Kasus terhadap Smartphone Oppo = The Influence of Electronic Word of Mouth in Social Media Facebook on Brand Image and Purchase Intention for Oppo Smartphone

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2020

UI - Skripsi Membership

Erik, author

Pengaruh variasi elemen electronic word-of-mouth positif terhadap intensi menggunakan bus Transjakarta pada potential user: citra merek sebagai moderator = Effect of variations element electronic word-of-mouth positive of intention by bus Transjakarta on potential: users brand image as moderator

Fakultas Psikologi Universitas Indonesia, 2015

UI - Tesis Membership

Humaira Fathma Gardilla, author

Pengaruh electronic word of mouth melalui media sosial path terhadap dimensi kesadaran merek pada konsumen restoran baru = The effect of electronic word of mouth on social media path toward dimension of brand awareness on new restaurant consumer / Humaira Fathma Gardilla

Fakultas Psikologi Universitas Indonesia, 2015

UI - Skripsi Membership

Ninna Faradilla Keumala Dewi, author

Efek komunikasi word-of mouth pada persepsi keadilan, kepuasan, dan intensi penggunaan ulang pelanggan pasca keluhan

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2006

UI - Tesis Membership

Dinda Dinisa, author

Pengaruh Religiusitas, Online Customer Engagement, Dan Sharia Compliance Pada Satisfaction Dan Behavioral Intention Di Hotel Syariah Indonesia: Aplikasi Social Exchange Theory = The Influence Of Religiosity, Online Customer Engagement, And Sharia Compliance On Satisfaction And Behavioral Intention At Indonesian Syariah Hotels: Application Of Social Exchange Theory

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022

UI - Tesis Membership

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