Rica Sharma, author
Analisis pengaruh electronic word of mouth di social media dan brand image terhadap keputusan pembelian (studi dalam memilih preschool highscope) = The influence analysis of electronic word of mouth in social media and brand image towards purchase intention study on choosing highscope preschool
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2014
 UI - Tesis (Membership)
Rafli Ammari Hertandri, author
Pengaruh electronic word-of-mouth terhadap willingness to purchase green hotel dimoderasi kepedulian lingkungan = The effect of electronic word-of-mouth toward willingness to purchase on green hotel moderated by environmental concern
Fakultas Psikologi Universitas Indonesia, 2022
 UI - Tugas Akhir
Faya Rizti Khoiriyah, author
Pengaruh electronic word of mouth terhadap minat beli produk fashion pada toko online di Instagram = The influence of electronic word of mouth on purchase intention of fashion items in Instagram online shop
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018
 UI - Skripsi (Membership)
Sabrina Nur Zatadini, author
Pengaruh Kredibilitas dan Kuantitas Electronic Word of Mouth (E-WOM) terhadap Intensi Pembelian Online pada Produk Kosmetik Bersertifikasi Halal = The Effect of Credibility and Quantity of Electronic Word of Mouth (E-WOM) on Online Purchasing Intentions for Halal-Certified Cosmetic Products
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Skripsi Membership
Siti Nurlaila, author
Analisis Pengaruh Karakteristik Live Shopping TikTok terhadap Intensi Pembelian dan Word of Mouth: Perspektif Pleasure-Arousal-Dominance (PAD) = Analysis of The Influence of TikTok Live Shopping Characteristics on Purchase Intention and Word of Mouth: Pleasure-Arousal-Dominance Perspective
Fakultas Ilmu Komputer Universitas Indonesia, 2023
 UI - Skripsi Membership
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