Brierley, Sean, 1966-, author
The advertising handbook
Routledge, 1995
 Buku Referensi
Stansfield, Richard H., author
The Dartnell advertising manager`s handbook
The Dartnell Corporation, 1985
 Buku Teks
Sundberg Baudot, Barbara
Internasional Advertising Handbook
[publisher not identified], [date of publication not identified]
 Buku Teks
Handbook of research on international advertising
Shintaro Okazaki, editor
Edward Elgar, 2012
 Buku Teks
Riso, Ovio
Advertising cost control handbook / Ovid Riso
Van Nostrand Reinhold, 1973
 Buku Teks
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