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Grasia Veranita, author

Pengaruh country of origin image terhadap perceived quality konsumen: studi perbandingan konsumen produk notebook MacBook Apple, Toshiba, Acer dan Zyrex di Universitas Indonesia Depok

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2009

UI - Skripsi (Open)

Kyung Min Lee, author

Pengaruh Country of Origin Image, Perceived Brand Prestige dan Perceived Product Quality terhadap Purchase Intention pada Konsumen Produk Perawatan Kulit Wajah Korea di Indonesia dengan Consumer Ethnocentrism sebagai Variabel Moderasi = The impact of country of origin image, perceived brand prestige, perceived product quality to Korean facial skincare product consumer's purchase intention in Indonesia with consumer ethnocentrism as a moderating variable

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2021

UI - Tesis (Membership)

Fauzia Fyanda Putri, author

Pengaruh customer perceived value terhadap loyalitas konsumen (studi pada pelanggan IM3 di Jakarta Selatan dan Depok)

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2009

UI - Skripsi (Open)

Adhiwira Indrabrata, author

Effect of perceived personalization and self- expressive brand towards perceived quality and brand loyalty of local footwear brands on instagram = Analisis pengaruh perceived personalization dan self expressive brand terhadap perceived quality dan brand loyalty pada merek sepatu lokal di instagram.

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2020

UI - Skripsi (Membership)

Irawati, author

Pengaruh experiental marketing terhadap perilaku word og mouth konsumen Macintosh (Apple inc.)

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2008

UI - Skripsi (Open)

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