See Allo

Bovee, Courtland L., author

Contemporary advertising

Richard D. Irwin, 1989

Buku Teks

Arens, William F., author

Contemporary advertising

Irwin /McGraw-Hill, 1999

Buku Teks

Hotchkiss, George Burton, author

Alexander Hamilton Institute , 1961

Buku Teks

Wells, William D., author

Prentice-Hall, 2000

Buku Teks

Weilbacher, William M

Macmillan, 1979

Buku Teks

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