Keegan, Warren J., author
Global marketing
Pearson, 2011
 Buku Teks
Keegan, Warren J., author
Global marketing
Pearson Education , 2015
 Buku Teks
Czinkota, Michael R., author
Global marketing
The Dryden Press, 1996
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Keegan, Warren J., author
Global marketing
Prentice-Hall, 2000
 Buku Teks
Keegan, Warren J., author
Global marketing
Pearson , 2013
 Buku Teks
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