See Allo

Schmitt, Bernd., author

Customer experience management : a revolutionary approach to connecting with your customers / Bernd H. Schmitt

Wiley, 2003

Buku Teks

Sovi Mutia, author

Pengaruh relationship marketing terhadap customer loyalty: studi pada loyalty program "Love your body club" The body shop = The effect of relationship marketing towards customer loyalty: study on loyalty program "Love your body club" The body shop

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017

UI - Skripsi (Membership)

Buttle, Francis, author

Customer relationship management (manajemen hubungan pelanggan) : concept and tools = Customer relationship management

Bayumedia Publishing, 2007

Buku Teks

Naufalia, author

Efektivitas customer relationship marketing Carrefour loyalitas pada multi retail = The effectiveness of customer relationship marketing in Carrefour multi retail loyalty

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015

UI - Skripsi (Membership)

Anita Firawati, author

Analisis Penerapan Customer Relationship Marketing dan Pengaruhnya Terhadap Brand Equity: Studi Kasus Call Center Bank Mandiri

Fakultas Eknonomi dan Bisnis Universitas Indonesia, 2010

UI - Tesis (Open)

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