Robinson, Patrick J.
Industrial buying and creative marketing / Patrick J. Robinson, Charles W. Faris, Yoram Wind
Allyn & Bacon, Inc., 1967
 Buku Teks
Westing, John Howard, author
Industrial purchasing : buying for industry and budgetary institutions
John Wiley & Sons, 1956
 Buku Teks
Bingham, Frank G., author
Business marketing
NTC/Contemporary Publishing Group, 2001
 Buku Teks
Webster, Frederick E.
Organizational buying behavior / Frederick E. Webster
Prentice-Hall, 1972
 Buku Teks
Hutt, Michael D., author
Business marketing management: B2B
South Western Cengage Learning, 2013
 Buku Teks
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