Alexander, Ralph
Industrial marketing / Ralph Alexander, James C. Cross and Ross M. Cunningham
Richard D. Irwin , 1961
 Buku Teks
Alexander, Ralph S.
Industrial marketing / by Ralph S. Alexander, James S. Cross, Ross M. Cunningham
Richard D. Irwin, 1956
 Buku Teks
Alexander, Ralph S.
Marketing / by Ralph S. Alexander, Frank M. Surface ...et.al
Ginn and Co. , 1953
 Buku Teks
Haas, Robert W
Industrial marketing management
Kent, 1982
 Buku Teks
Havaldar, Krishna K., author
Industrial Marketing: text and cases
Tata McGraw-Hill, 2005
 Buku Teks
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