See Allo

Boyd, Harper W., Jr., author

Marketing management : a strategic approach with a global orientation

Irwin, 1995

Buku Teks

Keegan, Warren J., author

Global marketing

Pearson Education , 2015

Buku Teks

Buell, Victor P., author

Marketing management : a strategic planning approach

McGraw-Hill, 1984

Buku Teks

Perreault, William D., author

Basic marketing : a global-managerial approach

Irwin McGraw-Hill, 1999

Buku Teks

Mullins, John W., author

Marketing management: a strategic decision-making approach

McGraw-Hill , 2013

Buku Teks

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