Guiltinan, Joseph P., author
Marketing management strategies and programs
McGraw-Hill, 1985
 Buku Teks
Guiltinan, Joseph P., author
Readings in marketing strategies and programs
McGraw-Hill, 1982
 Buku Teks
Ross, John A., author
Management strategies for family planning programs
Columbia University, 1989
 Buku Teks
Quelch, John A., author
Cases in strategic marketing management : business strategies in Muslim countries
Prentice-Hall, 2001
 Buku Teks
Woody, Robert Henley, author
Business success in mental health practice : modern marketing management, and legal strategies
Jossey-Bass, 1989
 Buku Teks
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