See Allo

Kelley, Eugene J., author

Marketing strategy and functions

Prentice-Hall, 1965

Buku Teks

Thorelli, H.B., author

International marketing strategy

Penguin Books, 1973

Buku Teks

Markin, Rom J., author

Marketing : strategy and management

John Wiley & Sons, 1982

Buku Teks

Modern marketing strategy

edited by Edward C. Bursk and John F. Chapman

New American Library, 1964

Buku Teks

Lovelock, Christopher H., author

Services marketing : people, technology, strategy

Prentice-Hall, 2005

Buku Teks

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