See Allo

Duddy, Edward, author

Marketing, an institutional approach

Mcgraw-Hill, 1953

Buku Teks

Taylor, Weldon Johnson, 1908-, author

Marketing : an integrated analytical approach

South-Western Publishing, 1975

Buku Teks

Carson, David, author

International marketing : comparative systems approach

New York, John Wiley & Sons

Buku Teks

Alderson, Wroe, author

Marketing behavior and executive action : a functionalist approach to marketing theory

Richard D. Irwin, 1957

Buku Teks

McCarthy, E. Jerome, author

Basic marketing : a managerial approach / E. Jerome McCarthy

Irwin , 1978

Buku Teks

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