Morse, Stephen A., author
The practical approach to marketing management / Stephen Morse
McGraw-Hill , 1967
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Morse, Stephen A., author
Management skille in marketing /Stephen Morse
McGraw-Hill , 1982
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Charvat, Frank J., author
Marketing management: a quantitative approach
Heath, 1966
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Buell, Victor P., author
Marketing management : a strategic planning approach
McGraw-Hill, 1984
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Mullins, John W., author
Marketing management: a strategic decision-making approach
McGraw-Hill , 2013
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