Fundamentals of marketing : additional dimensions, selections from the literature / edited, Jack L. Taylor, James F. Robb
McGraw-Hill, 1971
 Buku Teks
Stanton, William J., author
Fundamentals of marketing
McGraw-Hill, 1991
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Hartley, Robert F., author
Marketing fundamentals
Harper & Row, 1983
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Stanton, William J., author
Fundamentals of marketing
McGraw-Hill, 1987
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Stanton, William J., author
Fundamentals of marketing
McGraw-Hill, 1967
 Buku Teks
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