See Allo

Barksdale, Hiram C., author

Problems in marketing research : in-basket simulatiuon

Holt, Rinehart and Winston, 1963

Buku Teks

Seminar on segmentation and typology: techniques and applications to marketing problems

ESOMAR, 1972

Buku Teks

Venkatesan, M., author

An introduction to marketing experimentation : methods, applications, and problems

Free Press, 1971

Buku Teks

Baker, Michael J., author

Research for marketing

Macmillan, 1991

Buku Teks

Kress, George, author

Marketing research

Prentice-Hall, 1988

Buku Teks

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