See Allo

Aaker, David A., author

Advertising management

Prentice-Hall, 1987

Buku Teks

Batra, Rajeev, author

Advertising management

Prentice-Hall, 1996

Buku Teks

Batra, Rajeev, author

Advertising management

Prentice-Hall, 1996

Buku Teks

Rossiter, John R., author

Advertising communications and promotion management

Irwin/McGraw-Hiil, 1996

Buku Teks

Greyser, Stephen A.

Case in advertising and communications management / Stephen A. Greyser

Prentice-Hall, 1972

Buku Teks

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