McQuail, author
McQuails reader in mass commnication theory
Sage Publ., 2002
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McQuail, Denis, author
Mcquail's mass communication theory
SAGE, 2011
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Coping with the mass media
editor, Joseph F. Littell
McDougal, Littel and Company, 1976
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Vivian, John, author
the media of mass communication
Pearson and AB, 2007
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The process and affects of mass communications
edited by Wilbur Schramm
University of Illnois Press, 1954
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