Greer, Thomas V.
Cases in marketing : orientation, analysis, and problems / Thomas V. Greer
Macmillan, 1975
 Buku Teks
Staud, Thomas A
Managerial introduction to marketing/ Thomas A Staud
Prentice-Hall, 1970
 Buku Teks
Hansen, Harry L., author
Marketing text, techniques, and cases
Richard D. Irwin, 1968
 Buku Teks
Hansen, Harry L., author
Marketing, text, cases and readings
Richard D. Irwin, 1964
 Buku Teks
Hansen, Harry L., author
Marketing: a text, cases and readings
Richard D. Irwin, 1956
 Buku Teks
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