Ries, Al, author
Positioning
Salemba Empat, 2002
Buku Teks
Positioning diferensiasi, dan brand
Hermawan Kartajaya [and others]
Gramedia, 2005
Buku Teks
Ries, Al, author
Positioning : the battle for your mind
McGraw-Hill, 1986
Buku Teks
Trout, Jack, author
The New positioning : the latest on the worlds # 1 business strategy
McGraw-Hill, 1996
Buku Teks
Ries, Al, author
Mengatur posisi = Positioning : the battle for your mind
Erlangga, 1988
Buku Teks
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