Evans, Joel R., author
Study guide : marketing / Joel R. Evans, Barry Berman
MacMillan Publishing Company, 1990
 Buku Teks
Evans, Joel R., author
Marketing / Joel R. Evans, Barry Berman
Macmillan, 1985
 Buku Teks
Terry, George Robert, author
Management : selected case problems / George R. Terry
Prentice-Hall, 1957
 Buku Teks
Basriana, author
L'Application De La Strategie marketing De Kabelvision Sur Les Programmes Promotionnels Merdeka promo Et Kids 'R' Special / Basriana
2001
 UI - Tesis Membership
Heidingsfield, Myron S., author
Changing pattern in marketing : a study in strategy
Allyn and Bacon, 1968
 Buku Teks
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