Rotzoll, Kim B.
Advertising in contemporary society : perspectives toward understanding / Kim B. Rotzoll, James E. Haefner, Charles H. Sandage
GRID Publishing, 1976
 Buku Teks
Rotzoll, Kim B.
Advertising in contemporary society : perspektives toward understanding / Kim B. Rotzoll, James E. Haefner
South-Western Publishing Co., 1986
 Buku Teks
Sandage, C.H.
The promise of advertising / S.H. Sandage
Richard D. Irwin, 1961
 Buku Teks
Sandage, C.H.
Advertising : theory and practice / by C.H. Sandage and Vernon Fryburger
Richard D. Irwin, 1960
 Buku Teks
Arens, William F., author
Contemporary advertising
Irwin /McGraw-Hill, 1999
 Buku Teks
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