Michael Adhikara Budi, author
Analisis customer value sebagai dasar penerapan customer relationship management (CRM) di industri telekomunikasi seluler
Fakultas Teknik Universitas Indonesia, 2004
 UI - Skripsi Membership
Dyche`, Jill, author
The CRM handbook : a business guide to customer relationship management
Addison-Wesley, 2002
 Buku Referensi
Ray Amirul Mukminin, author
Customer relationship management (crm) dalam layanan rujukan di perpustakaan sebagai strategi meningkatkan kepuasan pengguna (studi kasus Perpustakaan Universitas Indonesia = Customer relationship management crm on the library reference service as a strategy to improve user satisfaction a case study of Universitas Indonesia library
Fakultas Ilmu Pengetahuan dan Budaya Universitas Indonesia, 2014
 UI - Skripsi Membership
Rian Lamani, author
Perancangan dan analisis pengembangan strategi CRM (Customer Relationship Management) pada Badan Sertifikasi = Design & analysis of strategy development of CRM (Customer Relationship Management) to Certification Body
Fakultas Teknik Universitas Indonesia, 2013
 UI - Skripsi Membership
Fakhira Fiyanti Putri, author
Penerapan Customer Relationship Management untuk Meningkatkan Loyalitas Pelanggan pada UMKM Alas Kaki = Implementation of Customer Relationship Management Based on Customer Lifetime Value to Increase Customer Loyalty in Footwear MSMEs
Fakultas Teknik Universitas Indonesia, 2023
 UI - Skripsi Membership
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