Teddy O.H. Prasetyono, supervisor
Pengaruh AstraWorld sebagai Customer Relationship Management (CRM) terhadap loyalitas pelanggan Astra Motor Grup = The effect of Astra world as a customer Relationship Management (CRM) to the customer loyalty of Astra Motor Grup
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2011
 UI - Tesis Open
Steffi Link, author
Analisis pengaruh ulasan media sosial dan promosi penjualan terhadap loyalitas pelanggan pada pelayanan purnajual studi kasus: PT Toyota-Astra Motor = Analysis of impact of social media review and sales promotion to customer loyalty in after sales service case study PT. Toyota-Astra Motor
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017
 UI - Tesis Membership
Adi Kurnia, author
Pengaruh electronic customer relationship management (e-CRM) terhadap e-loyalty melalui e-satisfaction: studi pada website Garuda Indonesia = The effect of electronic customer relationship management (e-CRM) toward e-loyalty through e-satisfaction: study on website of Garuda Indonesia
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018
 UI - Skripsi Membership
Adrian Payne, author
Strategic Customer Management: integrating relationship marketing and CRM
Cambridge University Press, 2013
 eBooks
Dyche`, Jill, author
The CRM handbook : a business guide to customer relationship management
Addison-Wesley, 2002
 Buku Referensi
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