Gimenez, Marc, author
Hotel brand identity
Instituto Monsa De Ediciones, 2011
 Buku Referensi
Anindita Lintang Sari, author
Hubungan penerimaan brand identity melalui Instagram dengan brand awareness produk layanan telekomunikasi pada provider loop Telkomsel = Relationship between acceptance of brand identity through Instagram with brand awareness of telecomunication provider product on loop Telkomsel
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018
 UI - Skripsi Membership
Wheeler, Alina, author
Designing brand identity
Wiley, 2006
 Buku Teks
Jessica Hanafi, author
Analisis identitas merek dalam perusahaan jasa kuliner : studi kasus : Kopitiam XYZ = Brand identity in culinary business : case study a Kopitiam in Indonesia
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2013
 UI - Tesis Membership
Vinny Dwicahyo, author
Pengaruh brand identity terhadap brand image studi pada toko buku Aksara Pacific Place = The Effect of brand identity towards brand image research on Aksara Bookstore Pacific Place
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016
 UI - Skripsi Membership
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