Ansoff, H. Igor, author
John Wiley & Sons, 1979
Buku Teks
Davenport, Thomas H., author
Publicis, 2006
Buku Teks
Knudson, Harry R., author
Winthrop, 1978
Buku Teks
Sharplin, Arthur, author
McGraw-Hill, 1985
Buku Teks
edited by Mary A. Malina
Emerald, 2017
eBooks