Radityo Kusumo Santoso, author
Pengaruh media sosial terhadap Customer Retention: studi kasus pada J.Co = The influence of social media against customer retention: study case on J.Co
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2012
 UI - Tesis Open
Saragih, Maudy Bunga Rosmita, author
Hubungan Pemasaran Media Sosial dan Kepercayaan Merek Terhadap Loyalitas Pelanggan dengan Mediasi Kepuasan Pelanggan (Studi Pada Instagram @tokopedia) = The Relationship Between Social Media Marketing and Brand Trust Towards Customer Loyalty Mediated by Customer Satisfaction (Study of @tokopedia on Instagram)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2023
 UI - Tesis Membership
Vika Ansy Anggraini, author
Analisis pengaruh social media marketing activities terhadap customer loyalty (Studi Kasus: Top Five E-commerce Indonesia) = The effect analysis of social media marketing activities on customer loyalty (Case Study: Indonesia's Top Five E-commerce)
Fakultas Ekonomi dan BIsnis Universitas Indonesia, 2019
 UI - Skripsi Membership
Prytania Watung, author
Close friends influence on customers attitude toward social media as omnichannel customer experience = Pengaruh teman dekat terhadap sikap konsumen pada media sosial sebagai omnichannel customer experience
Fakultas Ilmu Komputer Universitas Indonesia, 2017
 UI - Tugas Akhir
Muhammad Faishal Aqsadewa, author
Pengaruh Customer Engagement melalui Media Sosial Instagram terhadap Customer Loyalty pada Pelanggan Somethinc di Indonesia = The Effect of Customer Engagement through Instagram Social Media on Customer Loyalty towards Somethinc’s Customers in Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Skripsi Membership
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