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Radityo Kusumo Santoso, author

Pengaruh media sosial terhadap Customer Retention: studi kasus pada J.Co = The influence of social media against customer retention: study case on J.Co

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2012

UI - Tesis (Open)

Saragih, Maudy Bunga Rosmita, author

Hubungan Pemasaran Media Sosial dan Kepercayaan Merek Terhadap Loyalitas Pelanggan dengan Mediasi Kepuasan Pelanggan (Studi Pada Instagram @tokopedia) = The Relationship Between Social Media Marketing and Brand Trust Towards Customer Loyalty Mediated by Customer Satisfaction (Study of @tokopedia on Instagram)

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2023

UI - Tesis (Membership)

Vika Ansy Anggraini, author

Analisis pengaruh social media marketing activities terhadap customer loyalty (Studi Kasus: Top Five E-commerce Indonesia) = The effect analysis of social media marketing activities on customer loyalty (Case Study: Indonesia's Top Five E-commerce)

Fakultas Ekonomi dan BIsnis Universitas Indonesia, 2019

UI - Skripsi (Membership)

Prytania Watung, author

Close friends influence on customers attitude toward social media as omnichannel customer experience = Pengaruh teman dekat terhadap sikap konsumen pada media sosial sebagai omnichannel customer experience

Fakultas Ilmu Komputer Universitas Indonesia, 2017

UI - Tugas Akhir

Muhammad Faishal Aqsadewa, author

Pengaruh Customer Engagement melalui Media Sosial Instagram terhadap Customer Loyalty pada Pelanggan Somethinc di Indonesia = The Effect of Customer Engagement through Instagram Social Media on Customer Loyalty towards Somethinc’s Customers in Indonesia

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023

UI - Skripsi (Membership)

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