Birawani Dwi Anggraeni, author
Analisis pengaruh value equity, brand equity dan relationshun equity terhadap customer lifetime value serta pengukuran customer lifetime value dan customer share pada Aqua = The analysis effect of value equity, brand equity, and relationship equity to customer lifetime value and measuring of customer lifetime value and customer share from Aqua
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2009
 UI - Tesis Open
Situmorang, Melvayanti, author
Pengaruh Social Media Marketing Activities terhadap Customer Loyalty melalui Value Equity, Brand Equity, dan Relationship Equity Pada Nasabah Pegadaian Tabungan Emas PT Pegadaian (Persero) Di Wilayah DKI Jakarta dan Jawa Barat = The Influence of Social Media Marketing Activities toward Customer Loyalty through Value Equity, Brand Equity, and Rekationship Equity on Pegadaian Tabungan Emas Customer PT Pegadaian (Persero) in DKI Jakarta and West Java Area
Fakultas Ilmu Administrasi Universitas Indonesia, 2020
 UI - Tesis Membership
Nurul Annisa, author
Analisis customer lifetime value pada pelanggan perusahaan e-commerce di Indonesia = Customer lifetime value analysis of customer on e commerce company in Indonesia
Fakultas Teknik Universitas Indonesia, 2016
 UI - Skripsi Membership
Sofjan Assauri, author
Strategic marketing : sustaining lifetime customer value
Rajawali, 2012
 Buku Teks
Syarifah Fatimah Fitria, author
Segmentasi konsumen berdasarkan customer lifetime value menggunakan analisis big data = Customer segmentation based on customer lifetime value using big data analytics
Fakultas Eknonomi dan Bisnis Universitas Indonesia, 2018
 UI - Tesis Membership
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