Evans, Joel R., author
Marketing / Joel R. Evans, Barry Berman
Macmillan, 1985
 Buku Teks
Evans, Joel R., author
Study guide : marketing / Joel R. Evans, Barry Berman
MacMillan Publishing Company, 1990
 Buku Teks
Marketing
by Roger A. Kerin ... [and others]
McGraw-Hill, 2002
 Buku Teks
Etzel, Michael J., author
Marketing
McGraw-Hill, 2004
 Buku Teks
Kurtz, David L., author
Marketing
The Dryden Press , 1981
 Buku Teks
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