Ilma Khairani, author
Analisis pengaruh brand placement acceptance yang dimediasi oleh brand placement recall terhadap attitude towards brand; studi kasus film habibie dan ainun = The impact of brand placement acceptance with brand placement recall as a mediator toward attitude towards brand case' study habibie dan ainun the movie
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Skripsi Membership
Nita Astuti, author
Pengaruh brand placement acceptance dan brand recall terhadap preference purchase intention consumer perceived value dan loyalty studi kasus: Film 99 Cahaya di Langit Eropa Part 1 = Effect of brand placement acceptance and brand recall on preference purchase intention consumer perceived value and loyalty case study: 99 cahaya di Langit Eropa Part 1 movie
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015
 UI - Tesis Membership
Religia Nur Aisyah, author
Analisis pengaruh brand placement acceptance terhadap sikap dan perilaku persepsi pengguna samsung dan non samsung = Analysis of effect of brand placement acceptance on attitudes and behavior samsung smartphone user and non user perception
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Skripsi Membership
Andrea Kirana Anggreni, author
Analisis Pengaruh SNS Brand Community Experience dan Community Commitment terhadap Brand Attitude dan Repurchase Intention. Studi Kasus: BTS Twitter Brand Community = The Impact of SNS Brand Community Experience and Community Commitment towards Brand Attitude and Repurchase Intention. Case Study: BTS Twitter Brand Community
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Skripsi Membership
Religia Nur Aisyah, author
Analisis pengaruh brand placement acceptance terhadap sikap dan perilaku: persepsi pengguna smartphone Samsung dan Non-Samsung = Analysis of effect of brand placement acceptance on attitudes and behavior: Samsung smartphone user and non-user perception
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015
 UI - Skripsi Membership
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