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The Willingness to generate positive word of mouth marketing: The case of students in private universities in Jordan

Artikel Jurnal

Farah Aulia Putri, author

Analisis pengaruh social media interaction terhadap emotional attachment brand relationship quality dan word of mouth studi kasus festival musik di Jakarta dan Depok = The effect of social media interaction on emotional attachment brand relationship quality and word of mouth case study music festivals in Jakarta and Depok

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014

UI - Skripsi (Membership)

Erik, author

Pengaruh variasi elemen electronic word-of-mouth positif terhadap intensi menggunakan bus Transjakarta pada potential user: citra merek sebagai moderator = Effect of variations element electronic word-of-mouth positive of intention by bus Transjakarta on potential: users brand image as moderator

Fakultas Psikologi Universitas Indonesia, 2015

UI - Tesis (Membership)

Fahima Irfani Rodhiya, author

Bagaimana mengubah potential user menjadi user pengaruh variasi elemen electronic word of mouth positif terhadap intensi menggunakan bus Transjakarta = How to turn potential user into user the effect of positive electronic word of mouth element variation on intention to use Transjakarta bus

Fakultas Psikologi Universitas Indonesia, 2016

UI - Skripsi (Membership)

Sastia Yunanta Putri, author

Pengaruh experiential marketing terhadap customer word of mouth: studi pada Ikea Alam Sutera = The effect of experiential marketing on customer word of mouth: case of Ikea Alam Sutera

2017

UI - Skripsi (Membership)

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