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M. Alimardi Hubeis, author

Pengaruh citra merek terhadap minat beli ulang mahasiswa Universitas Indonesia Depok terhadap smartphone Samsung = The influence of brand image toward repurchase intention on the students of University of Indonesia toward Samsung smartphone

Fakultas Ilmu Administrasi Universitas Indonesia, 2015

UI - Skripsi Membership

Batahan, Bharata Hot, author

Analisis pembentukan brand relationship melalui brand community studi kasus : komunitas motor di Jakarta dan Depok = Analysis the formation of brand relationship through brand community

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015

UI - Skripsi Membership

Amirah Hana Mufidahtulhaq, author

Analisis Pengelolaan Consumer-based Brand Equity melalui Brand Experience pada Produk Perawatan diri Halal Khusus Pria: Studi Kasus pada Brand Kahf = Managing Consumer-based Brand Equity through Brand Experience in Halal Personal Care for Men: Study Case Brand Kahf

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022

UI - Skripsi Membership

Intan Wiedasari, author

Analisa hubungan antara ekuitas merek dan penggunaan saat ini terhadap minat beli ulang pada smartphone = Analysis of relationship between brand equity and current use and repurchase intention on smartphone

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013

UI - Skripsi Membership

Samori, Hans David Leonardo Vence Mandani, author

Pengaruh Brand Image terhadap Keputusan Pembelian Smartphone iPhone pada Mahasiswa Universitas Indonesia Kampus UI Depok = The Effect of Brand Image towards Purchasing Decision of Smartphone iPhone on University Indonesia Student at Campus UI Depok

Fakultas Ilmu Administrasi Universitas Indonesia, 2018

UI - Skripsi Membership

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