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Risa Andiani, author

Message framing dalam pemasaran kartu kredit efek dari financial literacy dan risk attitude terhadap intensi pendaftaran = Message framing in credit card marketing the effect of financial literacy and risk attitude towards the intention to apply

Universitas Indonesia Fakultas Ekonomi dan Bisnis, 2015

UI - Skripsi Membership

Ramadhan Afwan Mutasodirin, author

Analisis Pengaruh Message Framing, Media Richness, dan Message Evidence dalam Pesan Pengingat terhadap Pembayaran Zakat, Infak, dan Sedekah pada Badan Amil Zakat Nasional = Effect of Message Framing, Media Richness, and Message Evidence in Reminder Messages on Payment of Zakat, Infaq, and Alms to the Badan Amil Zakat Nasional

Fakultas Ilmu Komputer Universitas Indonesia , 2020

UI - Skripsi Membership

Siahaan, Frans Dedy , author

Message framing dan intensi mendaftar kartu kredit = Message framing and intention to apply for credit card

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014

UI - Tesis Membership

Ayu Ekasari, author

Pengaruh pembingkaian pesan, tingkat abstraksi norma dan orientasi nilai ekologis terhadap sikap dan intensi melakukan perilaku peduli lingkungan: suatu pendekatan pemasaran sosial = The Influence of message framing norm abstraction level and ecological value orientation on attitude and intention to act pro environmental behavior a social marketing approach

2014

UI - Disertasi Membership

Nur Halsha Damira Putri, author

Pengaruh Risk Communication Message terhadap Travel Intention melalui Risk Perception dan Information Seeking = The Effect of Risk Communication Message towards Travel Intention through Risk Perception and Information Seeking

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2023

UI - Tesis Membership

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