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Batahan, Bharata Hot, author

Analisis pembentukan brand relationship melalui brand community studi kasus : komunitas motor di Jakarta dan Depok = Analysis the formation of brand relationship through brand community

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015

UI - Skripsi (Membership)

Amirah Hana Mufidahtulhaq, author

Analisis Pengelolaan Consumer-based Brand Equity melalui Brand Experience pada Produk Perawatan diri Halal Khusus Pria: Studi Kasus pada Brand Kahf = Managing Consumer-based Brand Equity through Brand Experience in Halal Personal Care for Men: Study Case Brand Kahf

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022

UI - Skripsi (Membership)

M. Alimardi Hubeis, author

Pengaruh citra merek terhadap minat beli ulang mahasiswa Universitas Indonesia Depok terhadap smartphone Samsung = The influence of brand image toward repurchase intention on the students of University of Indonesia toward Samsung smartphone

Fakultas Ilmu Administrasi Universitas Indonesia, 2015

UI - Skripsi (Membership)

Rizky Ekaputra, author

Studi kasus kampanye Nike ?Better For It? 2015) ( Analisa penggunaan gambar, warna dan tipografi dalam membentuk preferensi konsumen = A Case Study of Nike ?Better For it? Campaign 2015 ANALYZING THE USE OF PICTURE, COLORS AND TYPOGRAPHY IN SHAPING CONSUMERS? PREFERENCE

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2015

UI - Makalah dan Kertas Kerja

Gultom, Nancy Sio Wulan, author

Analisis pembentukan corporate brand, brand identity dan brand awareness melalui online branding (studi kasus Jakarta Post Travel) = Analysis formation process of corporate brand, brand identity and brand awareness through online branding (case study Jakarta Post Travel)

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2014

UI - Tesis (Membership)

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