Anggini Dinaseviani, author
Pengaruh benefit terhadap community participation di online brand community dalam hubungan brand trust dan brand commitment = The role of benefit towards community participation at online brand community in the relationship of brand trust and brand commitment
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015
 UI - Tesis (Membership)
Yogi Prabowo, author
Analisis meningkatkan brand loyalty dengan pembentukan brand community commitment pada perusahaan otomotif: studi kasus Toyota Fortuner Club of Indonesia = The analysis of developing brand loyalty through building brand community commitment in the automotive company: case study Toyota Fortuner Club of Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015
 UI - Tesis (Membership)
Arum Tias Astiningsih, author
Peran Brand Community Experience Terhadap Brand Trust dan Brand Loyalty pada Komunitas Merek Sepatu Lari di Media Sosial = The Role of Brand Community Experience in Brand Trust and Brand Loyalty among Running Shoe Brand Communities on Social Media.
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Tesis (Membership)
Andrea Kirana Anggreni, author
Analisis Pengaruh SNS Brand Community Experience dan Community Commitment terhadap Brand Attitude dan Repurchase Intention. Studi Kasus: BTS Twitter Brand Community = The Impact of SNS Brand Community Experience and Community Commitment towards Brand Attitude and Repurchase Intention. Case Study: BTS Twitter Brand Community
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Skripsi (Membership)
Bianca Hediana, author
Hubungan aktivitas social media marketing terhadap brand equity dengan peran mediasi consumer’s benefit dan experience pada luxury beauty = The relationship between social media marketing activities and brand equity with the Mediating Role of Consumer's Benefits and experience on luxury beauty
Fakultas Ekonomi Dan Bisnis, 2021
 UI - Skripsi (Membership)
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