See Allo

Mullins, John W., author

Marketing management: a strategic decision-making approach

McGraw-Hill , 2013

Buku Teks

Kotler, Philip, author

Marketing decision making : a model building approach

Holt, Rinehart and Winston , 1971

Buku Teks

Malhotra, Naresh K.

Basic marketing research : a decision-making approach

Prentice-Hall, 2006

Buku Teks

Uncertainty and strategic decision making

Emerald, 2016

eBooks

Marcus, Burton H., author

Marketing analysis and decision making

Little, Brown, 1979

Buku Teks

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