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Natasha Alissa Rizka, author

Dampak Persepsi Konsumen terhadap Kegiatan Pemasaran Magnum = The Impact of Consumer Perception toward Marketing Activities of Magnum

2016

UI - Makalah dan Kertas Kerja

Nuri Kamaliyah, author

Pengaruh Brand Extension Magnum Cafe terhadap Brand Image Magnum = Impact of Magnum Café as Brand Extension to Magnum’s Brand Image

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013

UI - Skripsi (Membership)

Rizkitarini Hapsari, author

Pengaruh perceived consumer fit terhadap persepsi konsumen mengenai aktifitas CSR, C-C Identification, dan Loyalitas (studi kasus PT BNI 46) = Impact of perceived consumer fit toward consumer perception of CSR activities, C-C Identification, and loyalty (Case Study PT BNI 46)

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2011

UI - Skripsi (Open)

Indrie Mutiasari, author

Analisis Brand Personality dan Implementasinya dalam Strategi Pemasaran Digital Wall?s Magnum di Indonesia = Brand Personality Analysis and It's Implementation on Wall's Magnum Digital Marketing Strategy in Indonesia

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016

UI - Makalah dan Kertas Kerja

Vina Trecira Panigoro, author

Analisa perilaku dan persepsi konsumen terhadap spextrum reflective bag guna perencanaan strategi komunikasi pemasaran produk = Consumer behavior and perception analysis towards 'spextrum' reflective bag for product's strategic marketing communication planning

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2019

UI - Tugas Akhir

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