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Aldilla Reza El Rozak, author

Analisis pengaruh pemujaan idola dalam memprediksi keanggotaannya dalam kelompok konsumen music purchase intention atau music piracy intention = The effect of idol worship in predicting consumer group membership music purchase intention group or music piracy intention group

2016

UI - Skripsi Membership

Lutfi Zulfita Firdausi, author

Pengaruh karakteristik audience terhadap brand attitude dan purchase intention pada product placement dalam video musik = The impact of audience characteristics on brand attitude and purchase intention on product placement in music video

Fakultas Ekonomi dan Bisnis Universitas Indonesia , 2019

UI - Skripsi Membership

Hasiholan Pakpahan, Arif Yosia, author

Analisi Pengaruh Perceived Creativity Facilitation dan Perceived Community Facilitation Terhadap Intensi Berlangganan Layanan Streaming Musik Premium Serta Pengaruhnya Terhadap Intensi Pembajakan Musik Digital = The Analysis of Perceived Creativity Facilitation and Perceived Community Facilitation on Purchase Intention of Premium Music Streaming Service and Its Impact on Digital Music Piracy Intention

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2020

UI - Skripsi Membership

Abdul Defashah, author

Pengaruh Perceived Value Terhadap Niat Membeli Musik Digital: Studi Pada Platform Musik Digital Berbasis Kepemilikan = The Effect of Perceived Value on Purchase Intention of Digital Music: A Study on Ownership-Based Digital Music Platform

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2021

UI - Skripsi Membership

Tari Ustami, author

Analisis pengaruh tipe sales promotion dan user experience terhadap purchase intention aplikasi streaming musik = The influence of sale promotion types and user experience on purchase intention of streaming music application

2017

UI - Skripsi Membership

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